Pricing Research Tools

Maximize your revenue without compromising consumer demand with innovative pricing research strategies.


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Benefits of using Pricing Research Tools

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Maximize Revenue

Uncover an ideal price point for your offering that maximizes revenue without compromising demand.

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Perfect Your Pricing Strategy

Remove the guesswork from your pricing strategy by discovering exactly how much consumers are willing to spend on your offering.

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Project Market Share

Use utility scores to simulate market share and assess factors like price demand curves, and competition.

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Predict Revenue

Use your revenue maximizing price and an expected number of customers to maximize revenue.

Pricing Research Tools

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Van Westendorp

Gauge the price sensitivity in your market and find a range of acceptable prices for your product.

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Gabor-Granger

Pinpoint a revenue-maximizing price and investigate the relationship between price and demand for your product.

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Automated Conjoint Analysis

Optimize your pricing and find the perfect combination of product attributes to pair with it. Identify the rules consumers explicitly (and implicitly) use to make their purchasing decisions, to uncover what features they value the most and the price they

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Pricing Research Services

Need some help getting your pricing research off the ground? Partner with SightX and let our research team become an extension of your own.

Our team of in-house experts will guide you through every step in the product consumer research process, from survey development and scripting to analysis support and everything in-between.

The SightX Approach to Pricing Research

  • AI-driven: With a single prompt, you can design an entire study in-platform and summarize the key findings.
  • Easy to Use: SightX's intuitive interface makes it simple to set up and conduct research studies, even for those without a research background.
  • Actionable Insights: Go beyond data collection. SightX provides clear, actionable insights that you can use to inform your product development decisions.
  • Reduced Risk: Identify potential issues in your product early on and avoid costly mistakes down the road.
  • Improved ROI: Invest in a product that you know your target market will love.